B2B Self-Service: Empower Your Partners, Streamline Your Sales

We build B2B portals where your customers order, track, and manage accounts 24/7 – fully synchronised with your ERP and business logic.

    Professional Reliability Through Technical Rigour

    Reducing manual overhead while improving the customer experience.

    Why Digital Self-Service Matters

    Reducing manual overhead while improving the customer experience for your B2B partners.

    • 24/7 Ordering Freedom

      Move beyond office hours. Your B2B partners can place orders, check availability, and manage their accounts whenever it suits their schedule.

    • Deep ERP Orchestration

      We specialise in the ‘hard’ integrations. We connect your portal directly to complex backends like SAP or Infor LN for real-time data accuracy.

    • Zero Manual Entry

      Eliminate the friction of manual order processing. Orders flow directly from the portal into your fulfilment system, reducing errors and saving time.

    • Professional UX

      We bring B2C-level usability to B2B workflows, making it easier for your customers to find technical products and complete professional checkouts.

    B2B Commerce Platforms We Build On

    The right platform for your operational complexity – recommended honestly, not chosen for our margin.

    • Shopify Plus

      The enterprise e-commerce standard for DTC and B2B brands

      Learn more about Shopify Plus

    Selected Projects

    From enterprise insurance platforms to premium commerce experiences – client projects that show what digital engineering can deliver.

    SWAROVSKI OPTIK
    HDI Global
    Dachstein Salzkammergut
    Mischek
    Tyrolit Group

    Frequently Asked Questions

    Common questions from sales and IT leaders exploring B2B self-service portals.

    Ready to Automate Your B2B Sales?

    Let’s discuss how to connect your ERP to a modern, self-service portal that your partners will love to use.

    Talk to an Expert
  • Medusa

    Open-source headless commerce for maximum customization

    Learn more about Medusa
  • commercetools

    Composable commerce built for enterprise scale

    Learn more about commercetools
    • SWAROVSKI OPTIK
    • HDI Global
    • Dachstein Salzkammergut
    • Mischek
    • Tyrolit Group

    In B2B commerce, ‘beautiful’ frontends are useless if the data behind them is wrong. We understand the high stakes of professional transactions, where a single incorrect price list or missing inventory update can damage a long-term partnership. Our Polish-Austrian engineering team focuses on the technical architecture first, ensuring that your portal is a robust extension of your business operations, not a disconnected silo.

    Because we treat your portal as a mission-critical enterprise asset, we adhere to the strictest security standards. Our ISO 27001-certified processes ensure that sensitive customer data and proprietary pricing information are protected at all times. We provide a best-of-both-worlds approach: the speed and agility of a modern digital agency combined with the technical stability and oversight required for enterprise-grade ERP integrations.

    Two Paths to B2B Excellence

    We help you select the architecture that aligns with your specific operational complexity, budget, and long-term goals.

    • Cost-Efficient Standard Self-Service

      For a rapid and reliable entry into digital B2B sales, we leverage Shopify’s robust B2B features. This solution is perfect for straightforward use cases where the goal is a modern, mobile-responsive ordering experience. We handle the critical ‘plumbing’ – connecting your customer-specific price lists and wholesale catalogues – ensuring a checkout process that is as intuitive as a consumer shop. The most efficient way to digitise your B2B sales without sacrificing the professional features your partners expect.

      Shopify Plus for Rapid Growth
    • Total Control & Custom Use Cases

      When your requirements move beyond standard features, we build custom solutions powered by Medusa. The platform offers total flexibility for complex product configurations, tiered discounts, and specialised professional workflows. Whether you need a unique ‘quick-order’ interface for bulk buyers or a tailored dashboard for technical purchasers, we create a bespoke environment that matches your specific business logic – and can adapt alongside your evolving B2C and B2B hybrid strategies.

      Medusa for Custom Complexity
    • Deep Back Office Integration

      A successful B2B portal relies entirely on its connection to your system of record. With nearly 20 years of experience in third-party orchestration, we specialise in integrating hard-to-connect enterprise ERP systems like SAP and Infor LN. We ensure that customer-specific pricing, real-time inventory, and complex order statuses are perfectly synchronised – eliminating the ‘data mess’ often associated with B2B projects and providing a single, reliable source of truth for both your team and your customers.

    • Full-Lifecycle & CRM Sync

      Our B2B portals go beyond simple ordering to serve as a central hub for professional relationships. We extend capabilities to include self-service account management, document downloads (invoices, manuals, spec sheets), and claim management. By integrating with enterprise CRMs like Salesforce or HubSpot, we ensure every digital interaction is visible to your sales and support teams – empowering your back office with better data while giving your customers the tools to resolve their own needs independently.

    Bright IT
    • Expertise Overview
    • Architecture Audits
    • Legacy Liberation
    • Enterprise Platforms
    • B2C Commerce
    • UX/UI Design
    • B2B Commerce
    • Integrations & Middleware
    • AI & Automation
    • Continuous Operations
    • References & Industries
    • HDI Global
    • Swarovski Optik
    • Mischek
    • Dachstein Salzkammergut
    • Salzburg AG
    • Tyrolit
    • Vaillant
    • Our Philosophy
    • Direct-to-Expert
    • Nearshoring 2.0
    • Security & Compliance
    • Partner Overview
    • Storyblok
    • Optimizely
    • Contentful
    • Shopify
    • Medusa
    • commercetools
    • Ecosystem Integrations
    Insights
    Contact
    Bright IT
    Bright Global
    • Expertise
    • Work
    • Approach
    • Partners
    • Insights
    • Legal Notes
    • Privacy Policy
    • Follow us on LinkedIn
    © 2026

    Partners