Why we created B Booked
37% of all travel is already booked online - twice as often as before the pandemic.
However, the abandonment rate for online bookings is 86% - that's even higher than for online retail.
77% in tourism rely on online advertising to generate more direct bookings.
That's how we make your online booking process more successful
Our recipe: More direct bookings, reduce abandonments, optimize use of resources, traceable results, react faster.
Landing pages
With B Booked you can create as many landing pages as you want for your online campaigns - intuitively and with just a few clicks. A modern CMS allows you to set up new landing pages in just a few minutes and on the basis of flexible modules. This allows you to reach your guests with even more targeted campaigns and react to current developments at any time and at lightning speed.
Booking process
In B Booked's cutting-edge booking screen, your guests will arrive at a successful hotel booking in an intuitive way on a single page. We have reduced the necessary steps to an absolute minimum, ensuring more successful bookings. The design is clean and modern and can be customized for a perfect brand presence.
Step-by-step tracking
With B Booked, you get step-by-step reporting from your online advertising campaigns to landing pages and booking process. The tracking of your campaigns and visitors takes place in a uniform solution - either in Google Analytics, Piwik PRO or the reporting tool of your choice. Thus you always understand exactly where you can still optimize your entire booking route.
See how Gerber Hotels are powered by Samera and B Booked
That's how Gerber Hotels uses B Booked and Samera: Targeted ad campaigns redirect users to one of several landing pages (e.g. focused on families). From there visitors either pre-select packages or start a new booking for one of the hotels within the Gerber Hotels group.

Your Path to Better Online Bookings
For an uncomplicated and quick transition to B Booked, we follow these predefined steps.
Your Benefits at a Glance
Landing Pages
Any number of landing pages for truly targeted campaigns by topic
Creation of new landing pages at any time using the modular principle
Freely customizable and expandable according to your needs
Ongoing optimization based on detailed real-time reports
As a result, traceable use of resources and measurable success
Booking Process
Easy step-by-step booking on one page
Lightning fast loading times
Optimized user experience for maximum completion rates
Easy booking of packages and multiple rooms
Easy sharing or handover of current booking
Tracking of all individual steps for comprehensive reporting