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Digital Pulse Survey 2025Benchmark your digital maturity, strategic priorities, and key challenges with exclusive insights from decision-makers across various industries, company sizes and geographies.

This report provides benchmarks and actionable recommendations to refine your digital strategy and gain a competitive edge. Discover what drives digital investment, the state of customer experience, emerging tech priorities, and more for 2025.

What You'll Discover

  • Top Digital Goals: See why sales growth (32.3%) remains the top goal, and why customer engagement/personalization is the most critical investment area.

  • Budget Trends: Understand why over 60% of businesses plan to maintain or increase their digital budgets despite economic uncertainties.

  • Customer Experience: Learn how companies rate their digital CX and where the key areas for improvement lie.

  • Integration & Collaboration: Discover the challenges in integrating digital channels (average score 5.9/10) and the state of interdepartmental collaboration.

  • Key Challenges: Identify the biggest roadblocks, including limited resources (28.9%) and poor cross-channel consistency (12.7%).

  • Emerging Tech Priorities: Find out why AI/ML and Automation are considered the most critical technologies for 2025, while others like Blockchain lag behind.

  • Industry & Regional Differences: Get insights tailored to specific roles (IT, Marketing, Sales), industries (Retail, Tech, etc.), and regions (US vs. Europe).

Request access to the Report now

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