The Dachstein region, known for its impressive scenery, is a popular destination for visitors from all over the world. Guests from distant countries such as China, India and the Arab world flock here, as well as visitors from the immediate surroundings and Europe such as Austria, Germany, the Czech Republic and the Netherlands.

In an effort to make this rich offer of culture, nature and culinary delights even more appealing to international travellers, those responsible have created a new umbrella brand. Several companies are now united under one banner under the "Bergbahnen Dachstein Salzkammergut" brand. These include OÖ Seilbahnholding, which operates the Feuerkogel, Krippenstein, Dachstein West and Grünberg cable cars, and Bergbahnen Dachstein West GmbH, which is responsible for the Rußbach and Annaberg areas.

The Dachstein West, Feuerkogel, Grünberg and Dachstein Krippenstein brands have now also been standardized as part of the definition of the new, modern and unifying brand identity of the umbrella brand. For this reason, the respective websites were also to be harmonized accordingly on the basis of a new common design system. The existing design of the Dachstein West website was defined as the starting point, which was consolidated and adapted accordingly for use in all brand presences.

The resulting need to migrate all websites also made it possible to transfer all content to a shared editorial environment based on Storyblok and to put the entire technical basis in the background on a new footing. All migrated websites now have a cutting-edge headless architecture that simplifies future changes and extensions (e.g. in the direction of store connections and other third-party systems) and thus continuously improves the digital customer experience.

Storyblok is the Way to Modern Content

Storyblok stands out as a versatile headless content management system (CMS) engineered for the contemporary demands of the digital era.Distinguished by its visual editor, Storyblok empowers both marketers and developers to collaboratively construct, preview, and distribute content across a myriad of channels. Its component-based architecture ensures adaptability, allowing for a tailored user experience that is both responsive and dynamic.With an API-centric design, Storyblok guarantees scalability and integrates effortlessly with various frontend technologies, making it an ideal choice for businesses aiming to weave compelling narratives in their digital journeys.

Get support from an experienced Storyblok partner

At Bright IT, we've already gained quite a bit of experience implementing projects with Storyblok - and what unites all of these projects is the unqualified enthusiasm of the editors who work with Storyblok. Talk to us about your project requirements and a no-obligation quote.


Bergbahnen Dachstein Salzkammergut